Thank you Enterprise Fleet Management for trusting us with this valued customer.
They used to paint the blue! Not anymore! Why is this so important? Glad you asked!
When the vehicle is replaced under the lease agreement, the graphics, including the blue wrap, will simply be removed. A truck with beautiful white paint (protected by the vinyl) will be ready for resell. Remember, the BLUE background is their particular shade of blue, and it is part of their brand. Would they want the lettering removed only? No. Regardless of what logo was installed by the new owner of the truck, the consumer would still be reminded of Benjamin Franklin Plumbing. In marketing, they own that color in their industry.
Can we help you establish a powerful brand like this one?